The Two-Way Interview

Whilst it is a common misconception, interviews are not in fact a one-way street.


Interviews should not just be an opportunity for candidates to sell themselves to an employer but should also be an opportunity for employers to sell the role to candidates and portray the company in a positive light. When leaving an interview, ask yourself; is the job right for me? does the company culture and values align with mine? does the role offer the career progression I am looking for?


To make an interview a two-way process and seek out the answers to the above questions, you must be inquisitive and essentially, learn how to interview the company as much as they are interviewing you. You want to gain a full understanding of the company and the role that you are applying for so that you can assess your skills and ambitions in line with this. Here are a few questions you could ask:

  1. Why are you hiring for this role?
  2. Beyond what I see in the job description, what will make someone successful in this role?
  3. Are there opportunities to progress within this role?
  4. What are the top 3 things that the successful candidate must have?
  5. How many people will I be working with directly?
  6. What are the company’s core values?
  7. How is the work-life balance at your company?
  8. Does your company offer opportunities for personal growth?


You can weave these questions into your interview by following up your answers with a relevant question for the interviewer. In this way, your interview becomes more conversational and you are able to get to know the interviewer as well as they are getting to know you. You will not just leave feeling better informed, but you will also leave a better impression – win-win!


Why not try this technique and ask a few questions in your next interview.


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